Constructing a myth of purity: the marketing of Welsh water

Roberts, Owen. 'Constructing a myth of purity: the marketing of Welsh water', in: 'A history of Water. Vol. iii: the world of water', (London: I.B. Tauris, 2006), pp.254-268 RAE2008

These three volumes present an original exploration of all aspects of water--social, cultural, political, religious, historical, economic and technological--from ancient times until the present day. Among the varied themes, the contributors examine the changing histories of water as a private or common good, the politics of water at local, urban, national and international level, water in cities, great river plans, dams, river biographies, and cultural constructions of water--images of water in religion, myth, literature and art. With empirical and ethnographic case studies from around the world the three volumes together represent one of the most complete and up to date accounts of the central role of water in the history and development of humanity.