Using the model of goal-directed behaviour to understand responsible drinking


Autoria(s): Drennan, Judy; Fry, Marie-Louise; Previte, Josephine
Contribuinte(s)

Brodie, R

Data(s)

2013

Formato

application/pdf

Identificador

http://eprints.qut.edu.au/80478/

Publicador

The University of Auckland Business School, University of Auckland

Relação

http://eprints.qut.edu.au/80478/1/80478_drennan_2014000975.pdf

Drennan, Judy, Fry, Marie-Louise, & Previte, Josephine (2013) Using the model of goal-directed behaviour to understand responsible drinking. In Brodie, R (Ed.) Proceedings of the 2013 Australia and New Zealand Marketing Academy Conference, 1 - 4 December, 2013, New Zealand.

Fonte

QUT Business School; School of Advertising, Marketing & Public Relations

Tipo

Conference Paper