Speaking their language: Examining risky drinking from the customers' point of view
| Contribuinte(s) |
Brodie, R |
|---|---|
| Data(s) |
2013
|
| Identificador | |
| Publicador |
The University of Auckland Business School, University of Auckland |
| Relação |
McAndrew, Ryan, Rundle-Thiele, Sharyn, & Russell-Bennett, Rebekah (2013) Speaking their language: Examining risky drinking from the customers' point of view. In Brodie, R (Ed.) Proceedings of the 2013 Australia and New Zealand Marketing Academy Conference, 1 - 4 December, 2013, New Zealand. |
| Fonte |
QUT Business School; School of Advertising, Marketing & Public Relations |
| Tipo |
Conference Paper |
