It's all about me! Emotional ambivalence Gen-Y blood-donors
| Contribuinte(s) |
Mickelsson, Jacob Helkkula, Anu |
|---|---|
| Data(s) |
07/06/2012
|
| Identificador | |
| Publicador |
Hanken School of Economics |
| Relação |
https://helda.helsinki.fi/bitstream/handle/10138/36614/Proceedings%20from%20the%207th%20AMA%20SERVSIG%20International%20Service%20Research%20Conference.pdf?sequence=1 Russell-Bennett, Rebekah, Hartel, Charmine, Russell, Kay, & Previte, Josephine (2012) It's all about me! Emotional ambivalence Gen-Y blood-donors. In Mickelsson, Jacob & Helkkula, Anu (Eds.) Proceedings from the AMA SERVSIG Internaitional Service Research Conference, Hanken School of Economics, Helsinki, Finland, p. 43. |
| Fonte |
QUT Business School; School of Advertising, Marketing & Public Relations |
| Palavras-Chave | #150500 MARKETING |
| Tipo |
Conference Paper |
