The rise of smartphone apps : opportunities for customer-centric retail banking

Autoria(s): Schaefer, Anne; Moormann, Jürgen; Rosemann, Michael
Data(s)

2012
Identificador

http://eprints.qut.edu.au/51385/
Publicador

Business Perspectives
Relação

http://businessperspectives.org/component/option,com_journals/task,issue/id,192/jid,6/Itemid,74/

Schaefer, Anne, Moormann, Jürgen, & Rosemann, Michael (2012) The rise of smartphone apps : opportunities for customer-centric retail banking. Banks and Bank Systems, 7(1), pp. 64-72.
Fonte

School of Information Systems; Science & Engineering Faculty
Palavras-Chave #080600 INFORMATION SYSTEMS
Tipo

Journal Article
Acesso ao item digital