Challenges in service marketing in private sector education


Autoria(s): Crathan, Ansbert
Data(s)

2002

Identificador

http://eprints.qut.edu.au/36368/

Publicador

Queensland University of Technology

Relação

Crathan, Ansbert (2002) Challenges in service marketing in private sector education. Masters by Research thesis, Queensland University of Technology.

Direitos

Copyright Ansbert Crathan

Palavras-Chave #Private schools Queensland Marketing #Service industries Queensland Marketing #assumptions #educational services #enrolments #gaps #private school sector #questionnaire survey #service marketing frameworks #service gaps #service mareting models #service quality #thesis #masters
Tipo

Thesis