Financial public relations : Domino's Pizza and Elders Rural Bank


Autoria(s): Chia, Joy; Xavier, Robina J.
Contribuinte(s)

Sheehan, Mark

Xavier, Robina

Data(s)

2008

Identificador

http://eprints.qut.edu.au/32600/

Publicador

Oxford University Press

Relação

http://www.oup.com.au/titles/higher_ed/media_studies/9780195559101

Chia, Joy & Xavier, Robina J. (2008) Financial public relations : Domino's Pizza and Elders Rural Bank. In Sheehan, Mark & Xavier, Robina (Eds.) Public Relations Campaigns. Oxford University Press, Melbourne.

Fonte

QUT Business School; School of Advertising, Marketing & Public Relations

Palavras-Chave #150502 Marketing Communications #200199 Communication and Media Studies not elsewhere classified #Public Relations #Financial Relations
Tipo

Book Chapter