Exploring m-consumers' transitioning between vulnerability and responsibility : an m-gambling consumption study
Data(s) |
2006
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Formato |
application/pdf |
Identificador | |
Publicador |
University of Newcastle |
Relação |
http://eprints.qut.edu.au/31564/1/c31564.pdf Drennan, Judy, Previte, Josephine, & Mort, Gillian (2006) Exploring m-consumers' transitioning between vulnerability and responsibility : an m-gambling consumption study. In Proceedings of the 3rd Australasian Nonprofit and Social Marketing Conference 2006 : Controversies in Social Marketing : The Way Forward, University of Newcastle, Newcastle, N.S.W. |
Direitos |
Copyright 2006 [please consult the authors] |
Fonte |
QUT Business School; School of Advertising, Marketing & Public Relations |
Tipo |
Conference Paper |