Marketing and pricing strategy
| Contribuinte(s) |
Pryke, Stephen |
|---|---|
| Data(s) |
2009
|
| Formato |
application/pdf |
| Identificador | |
| Publicador |
Wiley- Blackwell |
| Relação |
http://eprints.qut.edu.au/29468/1/SmythSkitmoreSDPed051107.pdf http://au.wiley.com/WileyCDA/WileyTitle/productCd-1405158441.html Skitmore, Martin & Smyth, Hedley (2009) Marketing and pricing strategy. In Pryke, Stephen (Ed.) Construction Supply Chain Management: Concepts and Case Studies. Wiley- Blackwell, Oxford, England, pp. 92-112. |
| Direitos |
Copyright 2009 John Wiley & Sons, Inc. |
| Fonte |
Faculty of Built Environment and Engineering; School of Urban Development |
| Palavras-Chave | #150500 MARKETING #129900 OTHER BUILT ENVIRONMENT AND DESIGN #090500 CIVIL ENGINEERING #120200 BUILDING |
| Tipo |
Book Chapter |
