Analysing the internationalisation readiness of firms


Autoria(s): Tan, Alvin; Liesch, Peter; Brewer, Paul
Data(s)

2005

Resumo

The internationalisation of firms has gained much research attention since the 1970s. However, the behavioural aspect of firms’ during their pre-internationalisation phase has not been sufficiently explored. This research proposes that a pre-internationalisation focus would not only offer an additional perspective to the study of firm internationalisation but would also address the significant research gap in studies that are theoretically based around the Uppsala Model. This study views the development of a firm from its pre-internationalisation phase into an international firm in accordance with the Uppsala Model’s ‘state’ to ‘change’ aspect transition, with ‘internationalisation readiness’ established as the missing link between these two aspects. During the pre-internationalisation phase, a firm is exposed to a wide variety of internal and external stimuli that triggers an impulse for foreign market expansion. The perception of these stimuli and the attitudinal commitment taken by the firm’s decision-makers, as well as the firm’s resource capabilities and the moderating effect of lateral rigidity, are influential towards an internationalisation decision. This paper argues the significance of adopting the pre-internationalisation phase as a research platform and the importance of analysing firms’ internationalisation readiness. A method is proposed for the development of an Internationalisation Readiness Index that could be used for measuring a firm’s propensity to commence its first export operation.

Formato

application/pdf

Identificador

http://eprints.qut.edu.au/27612/

Relação

http://eprints.qut.edu.au/27612/1/c27612.pdf

http://www.eiba2005.bi.no/

Tan, Alvin, Liesch, Peter, & Brewer, Paul (2005) Analysing the internationalisation readiness of firms. In Proceedings of 31st EIBA Annual Conference : Landscapes and Mindscapes in a Globalised World, BI Norwegian School of Management, Oslo.

Direitos

Copyright 2005 [please consult the authors]

Fonte

QUT Business School; School of Advertising, Marketing & Public Relations

Palavras-Chave #150308 International Business
Tipo

Conference Paper