Inter-Organisational Relationships for Events Tourism Strategy Making: Using Convergent Interviews to Refine the Research Issues


Autoria(s): Stokes, Robyn
Contribuinte(s)

Rachel Kennedy, Dr

Data(s)

2003

Identificador

http://eprints.qut.edu.au/24902/

Publicador

School of Marketing, University of South Australia

Relação

Stokes, Robyn (2003) Inter-Organisational Relationships for Events Tourism Strategy Making: Using Convergent Interviews to Refine the Research Issues. In Rachel Kennedy, Dr (Ed.) Celebration of Ehrenberg and Bass: Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia.

Fonte

QUT Business School; School of Advertising, Marketing & Public Relations

Palavras-Chave #150599 Marketing not elsewhere classified
Tipo

Conference Paper