30 resultados para Mercados emergentes


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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

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Pós-graduação em Agronomia (Energia na Agricultura) - FCA

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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

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Recentemente, alguns países fora da tríade têm assumido importante papel no cenário farmacêutico, como grandes produtores, entre eles destacam-se Índia e Brasil. O presente trabalho buscou avaliar a trajetória de desenvolvimento dos dois países, mostrando como as trajetórias são diferentes, e como essa diferença culminou na maior capacitação da indústria indiana, em relação a brasileira, embora quarenta anos atrás elas fossem extremamente semelhantes

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A teoria em finanças tem evoluído cada vez mais aproximando a teoria financeira às práticas reais adotadas nas empresas e nos mercados financeiros. A partir de Modigliani e Miller, que contribuíram para o ramo das finanças com a teoria da Irrelevância Financeira, o caminho se abriu para uma série de debates a cerca da importância das variáveis financeiras na determinação do valor da empresa. Foram levantados questionamentos a respeito da perfeição dos mercados e apresentado argumentos como a assimetria de informações, os custos de agência, a restrição financeira e outras implicações à teoria do investimento. Atualmente o que se sabe é que o fator investimento está altamente ligado às finanças e, portanto, relaciona-se com os meios de financiamento presentes no mercado e com a organização interna e financeira das firmas, esse ramo de estudo recebe o nome de Finanças Corporativas. Diante da teoria financeira, o objetivo é analisar a indústria siderúrgica de duas economias atualmente em destaque, Brasil e China através da análise econômico-financeira de quatro empresas de capital aberto do setor: Gerdau, Usiminas, Baosteel e Masteel. Cabe destacar que a indústria siderúrgica é base para outras indústrias, como construção civil, automóveis, máquinas, entre outros e, por isso, é tida como sinalizadora do desenvolvimento econômico de um país, assim também, o Brasil e a China são caracterizados como grandes potenciais emergentes e fontes de atração de investimentos internacionais

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Public Relations is an area of communication that has many definitions given by both professional associations and by many authors. Academic and professional discussions on a precise definition of the area are recurrent. Considering this issue, it was decided to study the relationship between public relations and communications agencies, assuming that this is a market segment that includes the public relations. This paper analyzes the discourses of communication agencies and how the Public Relations are handled by them. For this, it was used theories about the history of public relations as well as definitions and concepts of its main authors. Furthermore, we present the characteristics of communication agencies, the contexts associated with its emergence in Brazil and the future prospects of this market segment in the opinion of the professionals who work in it. The study about the discourses of communications agencies was based on French Discourse Analysis, using books from important authors of the area, such as José Fiorin and Helna Brandão. The discourses analyzed were those present on websites of three communications agencies in the state of Sao Paulo. It was noted that not always the participation of public relations in communication agencies is highlighted, although the services of these agencies are based on techniques and typical functions of Public Relations. Above all, what the discourses are seeking to highlight are the experience and expertise in organizational communication owned by its staff

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The present work has as object of study the writing practices of emergent writers on the internet, more precisely their blogs and websites. Literary blogs came up as an option so that emergent writers could make public their works more easily, since the process of publishing books through publishing houses is lengthy e more limited. Through readings of Bakhtin and The Circle texts, we used some concepts, such as discourse genres and dialog, to make a dialogical analysis of the corpus. The main focus of this work are the dialog relations found in blogs and the different ways they appear, for instance the dialog established between writer and reader and the dialog between the discourse genres found in the blogs and other genres. The study of the relation writer/reader is very important, because there is a change in the way the reader receives the text depending on the support through which it is diffused, just like there is a change in the relation between reader and writer, who become closer

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The paper compares the evolution of the brasilian and chinese agriculture emphasizing the post II World War period. It tries to show the structural changes in the agriculture in both countries and characterizing the dynamics of them. For both countries, the effort of industrialization after 1945 meant to sacrify the agriculture to a second plan. In the 1970’ Brazil and China begin to modernize their agriculture and adjust it to new challangers put by the necessity of guarantee the food security. The paper concludes that, in spite of some present problems, both countries face adequately the defiance on their agriculture.

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)