The playful as a psycho-pedagogic method: one experience in preventing youth drug dependence

This participatory action research was based on a experience of educational intervention on La Cruz and Bello Oriente (Manrique-Medellin), a marginal zone in the northeastern part of the Commune 3 in Medellin,. Colombia. In this marginal sector, psychosocial problems seem to be associated to limited educational and employment opportunities, domestic violence, illegal armed forces, sexual abuse, social discrimination, and lack of adequate public services, among others.  All these are also considered as risk factors for drug dependency.  We used a structured interview designed to identify leisure tendencies, use of free time, and tendencies in recreational activities. Data from the interview were triangulated with information collected by observation and in field work and used to build a psycho-pedagogic method based on play and leisure activities. The effects of the use of this educational intervention on the satisfaction of human needs were analyzed in light of the theory of Manfred Max-Neef. Results point out the need for new educational strategies aimed to promote creativity, solidarity, mental, physical and social health, more enthusiasm and motivation and in general, positive attitudes that help prevent drug dependence.

Sleep quality perception in youth population

To assess sleep habits and sleep quality perception in a Colombian and Mexican youth sample. Materials and methods: following a sleep diary methodology with a questionnaire of 27 categorical and quantitative items, the assessment was done immediately upon awakening. Results: it was applied to 317 high school (n= 189) and undergrads (n= 128) in Bogotá, Colombia (n= 197) and México City, México (n= 120); 147 females (46,4%) and 170 males (53,6%). The mean age was 18,6 ± 2,81 years with a median and mode of 17 years. The Cronbach’s alpha obtained from 135 measurements during the study period was 0,86 and 0,57 from the mean values of 27 scale items. An inverse correlation was found between hours of sleep per night and number of naps (r= -0,12; p= 0,029); 38% of participants did not nap and slept on average 7,6 night hours or more (X2= 2,78; p= 0,047). The men took more naps than women (men 76,5%; women 55,6%; X2= 15,26; p= 0,000). A reduction of hours of sleep per night and the need for naps was significantly associated with participants’ gender. The mean and median hours of sleep per night (7,2 hours) was used to classify the population into two groups: sleep (+) 7,3 or more hours and sleep (-) 7,2 hours or less. These groups were compared. Conclusions: youth population evaluated showed a reduction of hours of sleep per night was found. This was associated to naps frequency and participant gender.

Exporting Culture: a Requirement for Competitive Internationalization*

his paper proposes a concept of “culture for internationalization” and “exporting culture” –a highly relevant concept for developing countries’ firms that are likely to follow a gradualinternationalization process– based on the strong relationship binding the concept proposed to strategy and systemic competitiveness. These three items are paramount to Understand the conditions underlying internationalizationas it is characterized by particular traits that make it a key alternative for a firm’s growth and successful perdurability based on competitiveness. “Culture for internationalization” and its variation, “exporting culture”, overflow the conceptsof organizational or corporate culture and involve some major interaction among the micro, meso and macro levels of a national economy in order to operationalize strategies thatpromote such culture and assure successful firm and economy internationalization. Discussion remains open as to the concept and its applicability with the hope that it contributesto the understanding and creation of appropriate conditions for firms to be able to access international markets with greater advantage and generate as much benefit as possible totheir nations, particularly in developing countries. 

Uso y efectividad de la relación estratégica comunitaria y el marketing en empresas del sector aeronáutico

La relación estratégica comunitaria busca la atracción y retención de clientes a través del entendimiento de los consumidores dentro del contexto social que los rodea, es decir, una estrategia de mercadeo que busca relaciones duraderas con sus clientes a través del desarrollo de las comunidades en las cuales están insertos, logrando así beneficios para ambas partes, empresa y comunidad, y una relación de negocios sostenible a través del tiempo. Este trabajo busca determinar cuál es el uso y la efectividad de la relación estratégica comunitaria y el marketing en el sector aeronáutico, pasando por la identificación de las estrategias de mercadeo, los conceptos comunitarios y el uso de las estrategias comunitarias al interior del sector. Para determinar esto, se tomó a Avianca como muestra en el período 2004-2014 y se buscó la relación de su mercadeo y sus acciones sociales con las estrategias comunitarias, sin embargo los resultados arrojaron que no existe una relación estratégica comunitaria en la compañía, a pesar de manejar conceptos comunitarios en sus proyectos sociales.

Un marco analítico de la discriminación laboral. Teorias, modalidades y estudios para Colombia

Este documento presenta un resumen de las principales corrientes teóricas que han tratado de dar una explicación a la discriminación laboral, asi como una exposición pedagógica de las principales modalidades mediante las cuales dicha discriminación se manifiesta. Se realiza un particular análisis de las consecuencias que dicha discriminación tiene, en particular para el caso de los jóvenes de América Latina, y finalmente se realiza una revisión de los estudios que sobre el tema se han realizado en Colombia, sus aspectos metodológicos y las conclusiones a las que dichos estudios han llegado.