Brand Extensions in the Fast Fashion Industry : Exploring Quality Attributes Leading to a Negative Evaluation


Autoria(s): Weiss, Pia; Taslidza, Jana
Data(s)

2016

Formato

application/pdf

Identificador

http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-30125

Idioma(s)

eng

Publicador

Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi

Direitos

info:eu-repo/semantics/openAccess

Tipo

Student thesis

info:eu-repo/semantics/bachelorThesis

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