Relationship marketing and tourism special events: an exploratory analysis


Autoria(s): Gandhi-Arora, R.; Shaw, Robin
Contribuinte(s)

Ferguson, Ronald

Paulin, Michele

Data(s)

01/01/2001

Identificador

http://hdl.handle.net/10536/DRO/DU:30004516

Idioma(s)

eng

Publicador

John Molson School of Business, Concordia University

Direitos

2001

Tipo

Conference Paper