The Strategic Role of Investment Banks in the Retail Internationalisation Process: Is this Venture Marketing?


Autoria(s): Palmer, Mark; Quinn, Barry
Data(s)

2003

Identificador

http://pure.qub.ac.uk/portal/en/publications/the-strategic-role-of-investment-banks-in-the-retail-internationalisation-process-is-this-venture-marketing(350ce7f6-743d-4214-8d8a-2f21fcae7aac).html

Idioma(s)

eng

Direitos

info:eu-repo/semantics/restrictedAccess

Fonte

Palmer , M & Quinn , B 2003 , ' The Strategic Role of Investment Banks in the Retail Internationalisation Process: Is this Venture Marketing? ' European Journal of Marketing , vol 37 , no. 10 , pp. 1391-1404 .

Tipo

article