Systemic ideation: A playbook for creating innovative ideas more consciously


Autoria(s): Recker, Jan C.; Rosemann, Michael
Data(s)

01/07/2015

Resumo

When looking for innovative ideas, we all wish we were Larry Page or Mark Zuckerberg with the “next big thingˮ. However, not all companies have geniuses like them, nor do they need them. What is needed is a systemic approach for consciously developing ideas.

Formato

application/pdf

Identificador

http://eprints.qut.edu.au/85884/

Publicador

SAP SE

Relação

http://eprints.qut.edu.au/85884/1/Flash.pdf

http://360-bt.com/issue13/flipviewerxpress.html

Recker, Jan C. & Rosemann, Michael (2015) Systemic ideation: A playbook for creating innovative ideas more consciously. 360° - the Business Transformation Journal, 13, pp. 34-45.

Direitos

Copyright 2015 The Author(s)

The materials contained in this journal are the copyright works of the authors. Copying or disseminating content from this journal requires the prior written consent of the authors.

Fonte

Information Systems; School of Information Systems; Science & Engineering Faculty

Palavras-Chave #080611 Information Systems Theory #150307 Innovation and Technology Management #systemic ideation #innovation #innovation management #derivation #utilization
Tipo

Journal Article