Changing the Perspective: Exploring a Commercially Oriented Approach to Teaching Marketing Decision Making with OInline Flexible Delivery and Studenty Centred Learning


Autoria(s): Euler, Terrence; Jackson, Pamela; Tod, Christine
Data(s)

2001

Identificador

http://eprints.qut.edu.au/25276/

Publicador

Australian & NZ Marketing Academy

Relação

Euler, Terrence, Jackson, Pamela, & Tod, Christine (2001) Changing the Perspective: Exploring a Commercially Oriented Approach to Teaching Marketing Decision Making with OInline Flexible Delivery and Studenty Centred Learning. In Proceedings fo the Australian and New Zealand Marketing Academy Conference, 1-5 December 2001.

Fonte

QUT Business School

Tipo

Conference Paper